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The Christmas holiday season can be an intense time, but there's one place you can always find peace: inside the Ultimate Driving Machine®. At Grayson BMW in Knoxville, TN, we invite you to explore the attractive holiday offers on select BMW models and enjoy the season at a more relaxed pace.

The sales team at Grayson BMW in Knoxville, TN loves nothing better than providing savings opportunities to our valued customers. If you're looking for an easy way to get a like-new model for less, consider our selection of retired service loaners and demo vehicles. These recent-year BMW models have been lightly used and can offer a full-fledged luxury experience at a better price.

Call us biased, but here at Grayson BMW, we think that each and every new BMW on the showroom floor at our Knoxville, TN dealership is a timeless classic. That being said, any seasoned driver knows that cars, even ones with the pedigree of BMW, are anything but "timeless"; in fact, many depreciate in value at quite a precipitous rate. Now, BMW cars are built so that you can drive them for years with total satisfaction, but chances are you'll want a new ride somewhere down the line, and that's where value depreciation can make a big difference…

Here at Grayson BMW we believe that our customers want the best out of their new vehicles. That's why we encourage them to compare our BMW vehicles to the competition. We're confident that our customers will find that a BMW automobile has more to offer than any competitor. And, that's the case with the BMW X3 as well, this great luxury SUV offers drivers a dynamic experience unlike the competition. We still encourage our customers to compare the BMW X3 to the Audi Q3 one of its biggest competitors.

    When BMW announced the replacement of its original and segment-founding X3, a nervous tension filled the air. You see, BMW's original X3 was polarizing to look at - to be kind. And while it drove well and met the economic and utilitarian needs of a large market segment, many snubbed its ugly duckling looks and held on to their wallets. The stakes were high as Bavarian executives pulled the silk off of BMW's all-new…

    BMW introduced the new X3 to the world's motoring press at an off road facility known as Painted Rock Farm a few days ago. The new X3 is considered an all-road, all-weather vehicle and what better way to determine whether or not it's still a BMW then to subject to twisty streets, gravel roads, and rutted tracks.

    First impressions formed from the passenger seat on the drive from the Fulton County Airport to…